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Rolf's Salons & Spas

IQONÍC SKIN CARE
	IQONÍC Center website Educate yourself at our new online IQONÍC Center. more
	Shop IQONÍC Read about all your favorite products, now available to purchase online. more
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ROLF'S SALON
	Salon Menu Read about all our exclusive services. more
	Making the Cut Rolf's partners with the Arizona Cardinals for our 6th Annual Charity Event more
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Monday Morning Makeover
	Be a Guest on our Program! Here's your chance to get a full makeover from Rolf and his team. more
	Past Segments View our photo gallery of recent Monday Morning Makeover contestants. more
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Rolf's IQ Magazine
	Food for your Brain Nutritional strategies to keep you alert and alive. more
	Rolf's Fall/Winter IQ Magazine Read up on the hottest trends in fashion, hair, makeup and more!more
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Beauty IQ

What is beauty?

Beauty is a characteristic of a person, place, object or idea that provides a perceptual experience of pleasure, meaning or satisfaction.

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'Intelligent' Beauty?

Of Rolf's ten principles of 'Intelligent Beauty,' he lists style and appearance as the very last attribute. Although he's a well known expert in the industry, Rolf states “There are many ways in this life to be beautiful. On the deepest level, beauty is as beauty does.”

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